Owner/Designer
You might already know the brand name Cyberoptix Ties. You might even recognize the face of the business’ eccentric proprietress. Her asymmetrical, monochromatic ’do and geometric, black-and-white-only wardrobe are a dead giveaway, after all. But Bethany Shorb does a lot more than just stamping shiny neckties with high-concept designs to stunning effect. She’s also the mastermind behind a brand-new storefront in Eastern Market called Well Done Goods.
Well Done Goods isn’t a new business venture for Shorb. It’s a name she adopted for a high-end line of accessories, but it morphed into the Gratiot Avenue boutique after a decade of tie-making.
Check out the full feature on metrotimes.com.